MARKETING PLANNING: A GLOBAL PERSPECTIVE
Marketing Planning: A Global Perspective
John Mcrae Book Coming soon
John McRae World Leading Offline Marketing Marketing Consultant
Marketing Planning: A Global Perspective
John Mcrae Book Coming soon
John McRae is a strategic and creative professional with 25 years and 1000 projects' worth of direct practical experience in sales & marketing across every market sector imaginable. As a consequence he is able to ' see your business through different eyes,' helping you to increase the chances of successfully connecting with your target audience.
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Spending money on marketing, to persuade customers to give you their business, can be a costly exercise. That's why before spending a single penny on sales promotions; you should fully understand what part it will play in your company's overall strategic game plan.
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