Going into business isn't easy. You take the plunge with no rehearsal. You have to learn to swim – and fast! The cost of failure can be great. But so are the rewards for success.

So can you tilt the odds in your favour? With 25 years experience at the sharp end & 1000 projects across many marketplaces, John McRae is one of Europe’s leading
Sales & Marketing consultants. His service offers an unrivalled wealth of marketing expertise, - dedicated to helping small business grow.

About John

John McRae is a strategic and creative professional with 25 years and 1000 projects' worth of direct practical experience in sales & marketing across every market sector imaginable. As a consequence he is able to ' see your business through different eyes,' helping you to increase the chances of successfully connecting with your target audience.
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Strategic Gameplan

Spending money on marketing, to persuade customers to give you their business, can be a costly exercise. That's why before spending a single penny on sales promotions; you should fully understand what part it will play in your company's overall strategic game plan.
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